Sexually Transmitted Blood Borne Infection Prevention

Participants at our sexual health forum in November 2016 identified the need for age-appropriate, sexual health information for youth as a priority to addressing sexually transmitted blood borne infections (STBBIs) within the Inuit population. Therefore, these videos have been developed to promote the use of condoms and regular testing to reduce the burden of STBBIs within the youth population.

The messaging, targeted at youth, was developed and filmed through a collaborative process with local Inuit students attending the Nunavut Sivuniksavut (NS) Program in Ottawa. The NS students felt the best way to reach their peers was to create a video they could share on social media, that is funny and engaging versus a resource that is fear-based.