March 22, 2019

OTTAWA – On Wednesday, the Violence and Abuse Prevention department of Pauktuutit Inuit Women of Canada launched its national Role Model Campaign as part of the successful Pilimmaksarniq – Engaging Men and Boys in Reducing Violence Against Women and Girls project. In partnership with regional partners, this project is encouraging people to nominate Inuit community members who demonstrate healthy relationships, gender equality, and how to live free from violence. Up to six individuals will be selected (through regional and then national committees) to be interviewed in their community and featured in videos and posters that will be shared online.

 “This is an opportunity to recognize some of the many positive Inuit role models who are in and outside of Inuit Nunangat,” said Rebecca Kudloo, President of Pauktuutit. “Through this campaign we will be highlighting our strong Inuit values like learning through observation, caring for others and being respectful towards everyone. I am inspired by our community members ‒ youth, elders, men and women ‒ who listen, help people learn how to solve problems, and teach how to build healthy and safe relationships in their daily lives. And by sharing their stories, we know that others will also be inspired.”

Pauktuutit thanks the Role Model Campaign partners (Nunatsiavut Government; Nunavik Regional Board of Health and Social Services; Qarjuit Youth Council; Inuvialuit Regional Corporation; Qikiqtani Inuit Association; and Nunavut Tunngavik Inc.) for working with us to encourage healthier relationships and safer communities for all Inuit.

Nomination forms and more information are available at  The deadline for submissions is April 5, 2019 and finalists will be announced later that month.

Media Requests

Tania Budgell

Director of Communications

T: 613-238-3977 ext. 239

C: 613-316-8943